Keeping alive the Indian handloom in this era of fast fashion is really tough. But the idea was to sell the handloom story and make anyone a fan of the weave. And then, it was the birth of Jharonka, a product of Craftsvilla, India’s largest ethnic retailer online. With Jharonka, Craftsvilla is going back to the earliest days when they put together an idea to bring India’s diverse authentic artisanal work on one platform.
More About Jharonka
The team of Jharonka believes in perfection. And that’s the reason, they have brought together the most skilled weavers of Handloom across India. Visiting every part of India to bring out nothing but just the best handloom to the customers, this is all that Jharonka stands for. So whenever an order is placed, it’s not just the product, a treasure trove of rich traditions, the stories untold.
If a Jharonka is all about pure work, not just classical weaves. It is where traditional designs and processes are utilized to produce modern fashion.
E-1501, Lotus Corporate Park, Goregaon East, Mumbai.