Silver Centrre: Designing Jewellery Since 1961

Picture Credit: Silver Centrre

To offer exquisite silver jewellery is the raison d’etre for “Silver Centrre”. The initial pillars of the business were laid by Seth Kistoor Chand Boochra in 1897. The successors, who were equally involved in the business, led it to multiple revolutionary changes. The major transformation was brought in by Sangeeta Boochra, a creative designer.

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Sangeeta was first encouraged by her father-in-law, Seth Kistoor, to uncover her creative side. Amazingly, Kistoor Chand was formerly referred to as the ‘silver king of India’. His passion transferred through generations and finally found home in Sangeeta.

While the business was originally established in Jaipur, today they have several stores running in major cities of India. Along with that, they also run an e-shop on their website. They consider that artisans are at the center of their business, and hence give a lot of importance to their betterment.



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They have stores in several cities of India including Jaipur, Delhi, Ahmedabad, Mumbai, Pune, and Bangalore. You can find the details here:

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